Basic principles for growth: attraction, conversion, and retention.

Strategic marketing consultant providing clear creative solutions for business growth.

Hello, I’m Stephen Carpenter—a creative consultant based in London, and yes, this is the part where I talk about how amazing I am to convince you to allocate your annual marketing budget to me.

Recognised among the top 33 creative directors out of 50,000+, I work with both startups and global brands, delivering strategic, actionable solutions that drive growth and help clients achieve their goals.

With over 20 years in art, design, and film, my work is powered by a blend of tech, data, and instinct. I’ve led award-winning teams and collaborated with brands like adidas, Stella McCartney, and Coca-Cola. My approach is highly collaborative, crafting measurable, impactful solutions that elevate brands worldwide.

My creative journey has been anything but conventional—from creating graffiti signage as a teen, DJ-ing on pirate radio, to consulting for leading global brands.

I’m passionate about mentoring diverse creative teams and ensuring our work aligns with current trends and business goals, consistently pushing for innovation and lasting impact.

Over 5 years, primary digital partner for adidas x Stella McCartney sportswear launch events in LA, Milan, Tokyo and London.

Digital strategy for DJ Cuppy sparked 15 million + global followers—and counting.

From grey to pink: the brave brand strategy that propelled a fin-tech startup to a $30m sale.

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Re'Craft': a leading financial BCorp marketing agency specialising innovative, ESG-focused brand campaigns, now part of Alpha.

A brand overhaul that seamlessly integrates a restaurant property agency with its Michelin-starred chefs. Gold web award and German Design Council nomination.

Elevated Raindance's social engagement by 200%, optimised event sales, secured brand partnerships, media deals and sold out gala nights.

Art direction for the Aston Martin Zagato James Bond inspired launch teaser video.

Rebrand that highlights the Caribbean Council's role in attracting trade and investment to the region. Three global awards.

Design and development of 'Best ever!' Hampsted Theatre Festival's primary website and booking system.

Primary digital partner for adidas x Stella McCartney sportswear launch events in LA, Milan, Tokyo and London.

Digital marketing and content strategy led to a x4 spike in social engagement, x2 more bookings, and a fully booked restaurant for 6 weeks.

Digital activations for Stella McCartney lingerie and creation of the first virtual 'try and buy app' for the SMC eyewear.

As Diacore's consultant overseeing Ron Arad's rebrand, creation of website, app, film, event and social media strategy—growing followers to over 25k in one month.

Rebrand and full marketing assets, website relaunch with Salesforce lead capture — two Global digital awards.

Please send all enquiries to sc067676@gmail.com